COOLMAX® Performance Fabric

Breathable, Wicking Fabric With Inbuilt Moisture Management System

Coolmax performance fabric

COOLMAX® is a high-tech fabric specifically and uniquely engineered to keep users dry, cool and comfortable when they start to perspire.

How it works:

  1. COOLMAX® fabric pulls moisture away from your skin.
  2. COOLMAX® fabric absorbs and spreads moisture out across fabric to enhance evaporative drying rate.
  3. Air moves in to keep your body cool and dry.

Made from a 4 or 6 channel fibre which forms a transport system that pulls moisture away from the skin to the outer layer of the fabric. It then dries that moisture faster than competitive fabric and thereby thermoregulates the body by a process called evaporative cooling, thus creating a breathable and moisture wicking fabric.

sweating perspireSweating is one of the body’s natural mechanisms to stay cool. Engineered with special technology to wick moisture and enhance drying, COOLMAX® fabric helps you stay dry and energized – exactly what you need to feel comfortable not only during the day, but also throughout your exercise routines.

COOLMAX® fabric appeals to all people regardless of age, size, shape or fitness, who prefer a cool, soft and high performance fabric that fits every lifestyle. 

Cool max body moisture control

Moisture Management

COOLMAX® moves and transports perspiration outside of the body where it quickly evaporates thus reducing the skin to irritation and other attributes that cause skin to chafe.


Superior Overall Comfort and Extra Softness

The fine denier of the special fibres used in COOLMAX® gives the fabric a very soft and supple feel. Chaffree has the additional benefit of a softness, luxury, ‘second skin’ lightweight feel.

Chaffree garments have various intensity levels depending on which garment you choose, thus allowing for more absorbency in higher perspiring areas.

COOLMAX® is a quick drying, easy care fabric that is machine washable. Whilst COOLMAX® fabric is dryable it is advised against putting the garments into a tumble dryer as they contain a small amount of elastane. For best results wash at 30°C  (degrees celsius) and then air dry.


microbiome body bacteriaMany health professionals have determined that the temperature and humidity of the skin are among the recurrent factors implicated in problems with infected or irritated skin. Most experts now recommend that you avoid wearing undergarments that don’t let the skin breath. After much testing by reputable bacteriologists ad specialists in medical fields, COOLMAX® fabric seems to be the most appropriate answer.

The bacteriostatic properties in COOLMAX®  help to maintain the balance of micro organisms which are present on the surface of the skin and essential to our health. COOLMAX® prevents the proliferation of harmful bacteria without destroying the bacteria that we need to be healthy. As COOLMAX® hasn’t been treated by any chemical process and doesn’t contain any bactericidal products, all the bacteriostatic qualities of moisture evacuation, will last as long as the product itself (tests conducted through more than 250 washes).


Chaffree garments are made from COOLMAX® with the added benefit of 8% elastane thus allowing for extra stretch whilst still keeping the shape and ‘second skin’ feel of the  garment.

For extra comfort and added health benefits, the gusset of Chaffree Ladies KnickerBoxers, Briefs and Mens Boxer Shorts have been extended and double woven with COOLMAX® to allow for more absorbency and to aid the faster evaporation of perspiration.

COOLMAX® Performance Assurance

The COOLMAX® label on any garment is your reassurance of premium performance. These garments are made from approved fabrics that meet the high standard of the certification ADVANSA requires from all manufacturers. Every certified COOLMAX® fabric is regularly tested to ensure continuing ADVANSA high standards. Thanks to these rigorous measures, COOLMAX® brand is only found on high performance fabrics, ensuring the consumer of a high performing garment.

ADVANSA – Europes polyseter leader.

COOLMAX®  is a trademark of INVISTA.